1991

Thirty years. How can it have been thirty years?

There are milestone years in your life. The years that stand out above all the others. I’ve lived many years, and could pick a good half-dozen or so that stand out. But near the top of that list, 1991 remains that year for me. Musically. Culturally. Personally. It was a time when it felt like I and my generation – Generation X – were coming into our own. Where the movie and music creators we discovered and came to admire were borne of the same age as we were. The same experiences. It wasn’t 1960s or 1970s pop culture redux. It was our culture, our identity. It was U2, Guns n’ Roses, Metallica, Depeche Mode, The Stone Roses, The Pixies, and a bunch of new bands from Seattle called Pearl Jam and Nirvana (we already knew Soundgarden, but bands like Mudhoney, Teenage Fanclub, Primal Scream and more were discovered at the same time). I’d been dipping my toe in the college and alternative rock pool since 1987 but 1991 was the year I plunged in.

Ask anyone at all connected with the music and culture of Generation X but 1991 remains THE year for all of that. It truly felt like the flood gates had opened. Don’t believe me? The Pixies’ Trompe le Monde, Nirvana’s Nevermind, The Cult’s Sanctuary, and The Red Hot Chili Peppers’ Blood Sugar Sex Magic were all released on the same day. Seven days earlier, Guns N’ Roses released Use Your Illusion I and II, and Hole released Pretty on the Inside. Both Pearl Jam’s Ten and Soundgarden’s Badmotorfinger were already in stores, and the autumn would see the releases of The Smashing Pumpkins’ Gish and U2’s Achtung Baby.

Oh, and Michael Jackson released an album that, while it outsold pretty much all of the above, felt like a relic from a different era. The 80s effectively ended the summer of 1991. Generation X was moving to the forefront, the culture was moving on, and if you were in your teens and early 20s, you were riding that wave.

Very few of my teenage years were memorable, or happy for that matter. Frankly the 90s weren’t all that great either – 1990-1994 were pretty good overall. 1995 through 1998 were shit, and 1999 was great professionally, lousy personally. While my career did eventually take flight, it was amidst a great deal of personal turmoil of the type that really prevented me from enjoying my life even when “great things” were happening. But I feel if I could hop into the Wayback Machine, or hit 88 mph in my DeLorean and travel back in time to relive just one year of my younger life, it would probably be 1991. It was the year that felt different even then. It felt like things were changing, and that the future looked a lot brighter than the past (remember that feeling? Pepperidge Farm remembers). That feeling was 30 years ago.

What both fascinates and troubles me is that 1991’s memories remain fresh, a lot more so than ones from 2011 or 2001 for that matter (outside of 9/11 what does any of us really remember from 2001 anyway?). I remember the Carribean Cruise I went on in March of 1991. I remember my summer job at our small-town local newspaper, of volunteering at the local cable access station to burnish my reel, I remember the first Lollapalooza tour, and seeing so many great bands in their prime. I remember helping my still best buddy move into his college apartment an hour’s drive from my town. I remember beginning my final year of high school. I remember My Own Private Idaho, The Commitments, The Fisher King, The Silence of the Lambs, Terminator 2: Judgement Day, JFK and Cape Fear.

This wasn’t one of them. Seriously. The Commitments is awesome.

The thing they don’t tell you about aging is that generally you feel like the same person inside that you were when you were seventeen, eighteen, nineteen, twenty. Older and wiser, hopefully, but not so different. So much of my teenage years remains on immediate recall, largely thanks to the music I still listen to. While I do keep up with some contemporary artists – Coldplay, Haim, The Kills, The Weeknd – my heart belongs to the past, and to the music I grew up with. It’s not just music though; it’s a salve that helps me weather the present. If I close my eyes and listen to “In Bloom” and “Alive” and even “Blaze of Glory” , for a brief moment I’m back in the 80s and 90s. Even music from artists I never much cared for – I’m looking at you Richard Marx, Pseudo Echo and Icehouse – I still have fond memories accompanying.

1991 has been on my mind a lot, lately, thanks to the rebirth of Mixtape as a TV series I’m developing with Little Engine TV. We’re still in the early stages but there have been some encouraging developments as of late. Nothing I can reveal right now obviously. The general concensus we’ve been getting overall has been that we’re in the right time to start looking back at the 90s, those celebrated but largely forgotten early years of the decade when it seemed the world was changing for the better, an upward climb out of the morass of the 80s. That time in your life when everything good and just seems within reach.

But what is it about 1991 that holds on to me? I had better years. 1992 was right around the corner; an even more pivitol year for me. If there’s one 1991 memory I carry with me, it may be this. November 29, 1991; that was when me and a bunch of HS friends trekked to the local-ish university to see a little band from Boston play on what would be their then final tour.

The Pixies were, and remain my favorite band. Long-time readers of this blog will know that. 1990’s Bossanova remains my favorite album of all time, not because it’s the best Pixies album but because it was the right album at the right time for me. Seeing them in concert was a life goa, and in late 1991 I got my chance.

Anyway, the show. It was tight, hot, raucous. And loud. Boy was it loud. There’s something about live music that reaches deeper than recorded or video. A concert is a gathering of members of the same tribe. Everybody who travels to a concert from whatever location is joining a temporary movement. All united by a love of a band and their music. our case was no different. This concert was about an hour’s drive from our small-town yet we all made that trek. We mingled with people who had driven further, and some who lived nearby (said concert was at one of the local universities). The show was, of course, amazing. But at one point near the end we were all gathered in a group watching the band and I tore my gaze away from the stage to just look at the people I was at the concertwith. Janet, Ana, Charles, Matt, Anthony, Andy, Nathalie, Elliott, Moira, Esme, Katja. All of them. And I reflected even then that in a little less than a year those faces would be memories and nothing more. They had their lives, I had mine, and our paths would likely never cross again. For the most part that held true, even in this connected world of ours. I’m one of a seemingly few people not on Facebook so I have no idea what became of most of them. There’s a couple I keep up with now but the rest are just more memories; faces in a dusty yearbook, if that.

And it makes me think of a similar concert that fell nearly 13 years later to the day – November 24, 2004 to be exact – on the Pixies’ first of many reunion tours. A decade older, playing the “hits” despite never really having a “hit” when they were together in the first place (which should give us all pause to consider what makes a “hit” anyway). I went with a friend, just the two of us, and we had a great time. The band was on point, the crowd raucous. But standing there in that cavernous hall I wondered if any of the people I saw them with in 1991 were there too. I wondered how their lives were going, how they’d turned out. Were they happy? Were they in a good place. Did they remember me?

I never got an answer; if any were there our paths did not cross. After the show we all cleared out back to our cars and began the journey back to the present, back to our 2004 lives. Back to home. But that question, unanswered as it was in 2004, did find one in 2008, when I first got the idea for a comic book series called Mixtape. Mixtape changed my life; I stopped telling stories for others and started telling them for myself. Mixtape opened doors I didn’t realize were even there. It led to Magicians Impossible and all the other successes to follow. And those successes, right to the present with the Mixtape series, all can trace their lineage back to that special year.

The fact 1991 was 30 years ago reminds me that the once far-away year of 2050 is closer than 1991. Where will I be 29 years from now? Will I even be here? Will I even be here next year? I don’t know. None of us does. The last 30 years has taken away friends and family, teachers, classmates and colleagues. Nothing is guaranteed to us; not even tomorrow. I think that’s what makes the past the past, and why our thoughts return to days of yore; because it’s safe, because it’s known. Yet, through the things we loved – the movies, the music, the memories – those days still there. We know how the past ends. The future is frightening because none of us knows what the next day will bring. Looking at the state of the world today, the prognosis is not terribly positive. Sometimes in my darker moments I ponder whether or not I want to see another day, given the road ahead looks pretty dire.

But I keep at it. I keep plugging awy at work and at life, though as written about elsewhere the hard truth remains that while I still enjoy writing I don’t really enjoy being a “writer” and all that being a writer entails; promotion, appearances, the public side of it. So henceforth I am giving up on being a writer and focusing instead on writing. On showing up and doing the work. On being there for my family and for myself. That’s the big takeaway from 1991. That those years pass you by so fast and suddenly you’ve lived a lifetime without realizing it. It makes you want to cherish the days yet to come, because some day they’ll all be done.

Moving In Stereo

It’s happening. Sort of.

If I’ve been a little silent as of late it isn’t without good reason. I’ve been up to my neck in work on a new project closely related to my comic book series Mixtape.

I’ll be brief and to the point; I’ve partnered with Little Engine Entertainment to develop Mixtape as a half-hour comedy-drama TV series. That’s right, the further adventures of Jim, Noel, Siobhan, Lorelei, and Terry are (hopefully) coming to the small screen. We (Little Engine and I) are currently in the development phase of the sales pitch that we hope to start taking to broadcasters and production partners this fall, with an eye to rolling into production (again, hopefully) sometime in 2022.

Hope is not a business strategy, and we recognize that. But it seems the age of 80s nostalgia is moving off and the 90s are back “in” again (except to people like me, where the 90s apparently never left). But with some BIG musical anniversaries this year (Lollapalooza, Nevermind, Badmotorfinger, Ten, Use Your Illusion 1 & 2, Screamadelica, Out of Time, Blood Sugar Sex Magick, Trompe Le Monde, Bandwagonesque*) now is probably the best shot we have at grabbing the attention of the people we want to grab.

*Seriously, Google “1991 Albums” and prepare to drop your jaw. 1991 might have been THE year the 90s officially began, culturally anyway.

It’s a long road ahead, and one that might never reach its destination, but we all believe in the project and think it has a better chance of moving forward now than it ever did.

So, that’s where you’re going to find me over the coming months; here, working on Mixtape again. It feels good, if a little strange

To be clear this series is NOT an adaptation of the comic; think of it more as a companion piece to those stories. Each issue of Mixtape captures a small moment in the life of its particular main character, but there’s a lot more story to tell that until now has lurked largely in the margins. new characters, new situations, new music. It’s all there. The pictured title page is actually the first completely “new” Mixtape story I’ve written since completing Volume 1 of the series. My hope is that with a series moving forward I’ll be able to return to the comic book world of Mixtape and complete Volume/Side 2.

But that’s all some time from now. Until then I hope you all have a great summer and I’ll see you in September!

Mountains Beyond Mountains

To look at me, a 40-something Gen X-er with more salt in his beard than pepper, you would expect my musical tastes to have ended sometime around the year 2000. Sometimes I worry that’s been the case. Looking at my favorite albums and songs and bands, it’s easy to see why; my music choices have largely remained drawn from the 1970s through the 1990s, with some deep dives into the music of the sixties.

Despite being a 70s kid, the music of my early childhood was the music of the 60s. That was the music of my early years, those long drives with my family, the radio tuned to some oldies station (though back then these “oldies” were barely 20 years old), or an album on our station wagon’s 8-track cassette player.

It was the 70s, okay? Don’t laugh.

This was the pre-teenage, pre-music discovery years of my life. The music I listened to was the music my parents listened to. For most people I’m certain their childhoods were the same. The emotional connection I have to songs like ‘Hey Jude’ and ‘Bring It On Home’, ‘Ruby Tuesday’ and ‘Sunny Afternoon’ are largely drawn from those younger years.

I didn’t really start discovering “my” own music until the mid-80s. I’d moved to a new city and state and as such did not integrate very well. After schools and weeknights and weekends were spent listening to the radio in my bedroom. This being the mid-1980s though, it was a fine time to be a music fan or to become one.

Live Aid was the first eye-opener. Queen, U2, and a new-wave band from Boston left the biggest impressions. In fact the first proper album I bought with my own dollars would have been this one:

And it’s still one of my favorites

The Cars were my gateway to modern music. They led to the discovery of bands like Depeche Mode, The Smiths, The Cure, The Jam, Billy Idol, Duran Duran, David Bowie, The Pixies, New Order and on and on and on. This was a golden era for music, as any Gen X-er will tell you, though we probably didn’t appreciate it at the time. 60s music still seemed cooler, and ‘classic’ and was still everywhere, thanks to the first baby Boomers hitting the big 4-0 and entering their midlife crisis years. We 80s kids didn’t yet realize that by the time we reached our parents’ age we’d be nostalgic for the music of our youth the way they were for theirs and would stop looking at new music in the same way we once looked at our older sounds.

[Part of this is actually science. The teenage brain reaches its peak development around the age of 16 and continues on that path until the early 20s. That’s why the music you loved at that age and the five or so year span following remains with you your entire life. While you certainly can and should continue discovering new music, it will never be the same. ]

I, of course, dove deep into music over the next fifteen years or so. I was there for the birth of “Alternative Rock” and Grunge and Hip-Hop and the rise of Generation X. I bought the albums, I went to the shows. I lived the life.

And then … it sort of ended. By 1995 I was parting ways with music. It wasn’t as important to me. The bands I kept up with dropped off, broke up, committed suicide (literal and career). Life got more complicated, the workload more intense. I was in this weird, nebulous place where I wasn’t quite old enough to be nostalgic for my still too-recent childhood and teenage years, but hadn’t yet ‘arrived” in my adult ones. Life felt like it was on pause while I sorted my shit out. Music was paused as well.

So what does all the above have to do with Arcade Fire’s 2010 album “The Suburbs”?

EVERYTHING.

Hypnotic, melodic, complex – The Suburbs was and remains everything a great album should be and does what any great album should do; transport you. Because of the music, obviously, and because of that mood and tone, but mostly because of the subject and title; it’s exactly the album I would have loved when I was a teenager. I can easily picture throwing the cassette into the deck of my Toyota and cruising the streets of my town, and being utterly surrounded by it.

The Suburbs remains my “New York Soundtrack” – the album I’ll put on anytime I want to remember what those Big Apple years were like. Me, essentially starting my career and life over again after some pretty disastrous decisions in the mid-2000s nearly killed my career. It, along with The Dead Weather’s Horehound, Metric’s Fantasies, Yeah Yeah Yeahs’ It’s Blitz! and Coldplay’s Viva La Vida, take me back to a time that seriously does feel like yesterday and a million years ago at the same time. But I’m not here to talk about those great albums (yes, even the Coldplay one). I’m here to talk about The Suburbs.

But not the album. Not exactly.

The Suburbs. The ‘Burbs. The Sprawl. Maligned and scorned by the hip, the self-conscious, the self-absorbed, and the “hip urban elite” who (until Covid-19 anyway) lived comfortably in their lofts and apartments and townhomes of whatever metropolis they call home. The ‘burbs are where you go where the dream dies. When marriage and children enter the picture you feel its pull; abandoning the excitement, the energy, the vibe of the city for the house, the fence, the cul-de-sacs and crescents and tree-lined streets, the strip-malls and shopping centers, bisected by roads and freeways, survivable only by automobile.

Call them “sub-urban.” Beneath contempt.

Well, I’ve come to praise the suburbs, not bury them. The suburbs made me who I am. And in this COVID-era, the suburbs seem to be drawing more people into their orbit. The appeal of the big bad city becomes somewhat limited when you can’t go anywhere or do anything.

Unless you’re wearing a mask, that is.

My first true memory of the suburbs involved me chasing a blimp. I was four years old, happily being four years old in the subdivision I lived in with my parents and sister. One summer evening (childhood memories of these suburbs seem always to be summer) I’m in the backyard of our bungalow and what do I see in the sky but a blimp, much like the Goodyear Blimp, only with red and white colors. I run and tell my dad and tell him we have to follow it. Why he agreed I’ll never know but what resulted was a family outing with me and my mom and my sister in her stroller wandering the tangled network of streets looking for wherever this damn blimp is, just hanging there in the sky. We eventually found it at the edge of our subdivision, among the skeletal structures of the coming expansion of houses yet to be built, yet to be occupied. The “blimp” was really just an oversized helium balloon, with the logo for the construction company on it. I was disappointed that it wasn’t real (and that rides weren’t in the offering), but as we walked back home, I realized that the world existed beyond the limits of my own realm; the front yard and backyard of our house, and wherever my parents would take me. That there was more out there than just my home and street. That there were mountains beyond mountains.

Looking at a map of that neighborhood now I am amazed at how much of my memory of that period is confined to a tiny grid of streets among many. Really my world extended from my street to a block south to my school, and maybe a block or two east and west. My world was comprised of wherever my bike or feet could take me. Venturing a block south of my school was considered a Big Journey, and if we wanted to go to one of the shopping malls in the vicinity we had to ask a parent to drive us and save a quarter to call when we wanted to be picked up. Our experience of the city at large was made in increments and always entailed some sort of voyage.

As we grew older and gained the freedom that comes with age, trips into the city itself involved a lengthy bus to subway ride and consumed the better part of the day. Downtown represented freedom, record stores, comic shops, the best burger joints, and girls (especially girls). On those trips your world expanded to areas accessible by public transit.  Of course when we got our licenses and access to a car, that world grew exponentially.  There was literally no place we couldn’t go and as we explored, as our sphere of influence expanded, the world we grew up in seemed all the more tiny and insignificant. Cruising through neighborhoods only a mile or two west of ours presented homes and schools and kids our age who lived in worlds that were as foreign and unknown to us as ours were to theirs.  We would never experience their lives, the halls of their schools, and maybe we’d pass each other at a mall, we were ships in the night. Maybe we’d learn later, at college, that a new friend lived in a neighborhood that was a stone’s throw away geographically, but a lifetime down the road.

Not to mention that to the creative mind, monsters could be lurking ANYWHERE, even the burbs.

But to understand the allure of the suburbs is to understand their relationship to the city they orbit. To glimpse the glittering skyscrapers of New York or Los Angeles as you pass them on the freeway to your home enclave, is to see a light seductively drawing you in. You want to escape, you want to find your place in that light; you want to find home. I’ve come to realize that dream, that search for your place in the world is a recurring theme in a lot of my work.

When I first experienced The Suburbs I was living in NYC. Prior to that I lived in another large city. All told “Urban” living has occupied 25 years of my life. Big cities, sprawling megalopolis. Places I thought would be my forever home but ended up being just a blip of memory. Places where I thought I’d find a path through life, a career, a happiness that eluded me for much of my life. There’s something to be said for a reinvention. I reinvented myself when I moved off to go to college; again when I threw it all away and made my way to another part of the world. Chasing that dream only to realize it wasn’t the one I really wanted.

And now it’s all over.

In 2018 my family and I decamped to the suburbs; actually to a town founded in 1630 that’s part of a greater metropolitan area (this is no tract house subdivision; it’s older than the danged country). But we’re close enough to the big city that we don’t feel quite so isolated. Our lives are back on those quiet suburban streets, where our child has learned to ride his scooter and now his bike. Where the playgrounds ruing out with the sounds pf playtime and laughter. Where the local baseball diamond hosts little league games all summer long and the ice cream trucks prowl.

It’s certainly a different place from the one I pictured when I began my professional career. Ending up as a work-from-home/stay-at-home dad in a suburb is now where I expected to wind up. It’s a different life than the one I envisioned for myself. In many ways it’s much, much better.

In this pandemic year of 2021 the suburbs are experiencing a rebirth of sorts. They have a much greater draw then they did a decade before. The cities still draw the hopeful in, and I will proselytize that at least a few years of urban life is good for the soul. The cities are where you make your name, where you forge the person you hope to become some day. But stand atop the Empire State Building, Mulholland Drive, the CN Tower or the Prudential Tower, and you’ll see the lines radiating out like spokes on a bicycle wheel, connecting villages to towns and cities and the suburbs in between. At night, the streets and roads and highways gleam, headlights and taillights rushing through like red blood cells through veins and arteries.

The suburbs are about longing. They’re about being on the outside and looking in and dreaming about what was or what could be someday. Not many urban kids rebel against their parents to move to the ‘burbs; it’s always the reverse. The promise of that excitement, that constant search for a place in the world is forged in a suburban setting, not an urban one. In a city like New York you look for an escape from it; the heat, the noise, the people and can find it within a relatively short drive but you always feel the city’s pull on you whether you live there or glimpse it from a hilltop or a highway.

But that longing is part of the romance of the suburbs. You always feel that pull that a better life could lie around the next corner, or the next subdivision over. You can waste your life looking for that place, only to realize that what you’re looking for is right beside you all along.

Walking Distance

I was a weird kid.

I mean, all kids are weird because they’re just trying to figure things out. But I was weird with a capital W because while other kids wanted to be astronauts and football players and – in one case – a NHL superstar, I wanted to grow up to be someone who was dead by the time I was old enough to say “when I grow up I want to be …”

Growing up I wanted to be Rod Serling, and I’m glad that never happened.

In Rod We Trust …

Rod was the classic case of the light that burns twice as bright burns half as long. He will forever be known as the creator of the Twilight Zone, which to this day remains my all-time favorite TV series. He was the face of the show. He wrote the majority of the episodes. The influence that show had can’t be measured, but you could argue that the fantastical movies and TV we have now are a direct line back to TZ (and that’s not including the latest reboot). Deeper Serling cuts would include his Playhouse 90 work; live-to-air plays like Requiem for a Heavyweight and Patterns. Of course there’s also Night Gallery and the original Planet of the Apes, but even Rod would admit his connections to both was tangential compared to the finished project (though the infamous Statue of Liberty ending of Apes was Serling’s idea).

You maniacs!

My favorite episode of The Twilight Zone is called “Walking Distance”. It tells the story of Martin Sloan, a 36-year-old ad man tired of his life, who finds himself transported to the hometown of his boyhood. There he not only basks in the remembered pleasures of carousel rides and chocolate sodas with three scoops, but also encounters himself as a child (played notably by Ron Howard) and his long-dead parents, who understandably question his sanity. Martin thinks he can live out his life again in that safe, confined, cloistered world, but as this is The Twilight Zone, it’s not going to be that easy. I won’t spoil Walking Distance if you haven’t seen it, but the truth revealed to Martin and to us, is that the past can’t be revisited, that the dead are truly gone, and the only way through life is by going forward, into the uncertain future, and hope that the lessons of the past have given you enough strength to weather what lies ahead.

Man, I’m going to watch this again today it’s so good …

The fact Serling wrote Walking Distance at the height of his career speaks a great deal to how he felt about his fame and success. It was truly double-edged. It gave him everything he ever wanted, except happiness.

As a young writer in my 20s, Serling was my benchmark. I wanted to write great works and create lasting TV. I lived, breathed, and ate writing. I lived in a succession of shitty apartments, scratching out a living 9-5 then packing in an additional 3-4 hours of writing every day. And despite the considerable odds against everyone who takes up the pen and tries to make a living with it, I actually did it. I became a working writer. 

Pictured: me at the start of all this

But somewhere along the way I got lost. The words, while flowing fairly regularly, didn’t instill the same joy they used to. Looking back at the preceding decade of work I see a couple things I’m still proud of (both begin with the letter “M” by the way) and a whole lot more that, frankly, I am not. Not so coincidentally the “not-so-proud” are the things you watch rather than read. Those are things that were produced, that I was paid for, that I receive royalties for. I’m proud of the work I did on those things, I put my everything into them, and they were well-received for the most part. But looking at them I don’t see anything of myself in them. I was a hired gun, I did my job, I collected my pay, I moved on. That’s probably why I still don’t own any copies of my film and TV work. Not one DVD or Blu-Ray or digital copy. 

My dream of being the next Rod Serling was becoming increasingly remote.

Now it’s pretty much gone.

And I’m okay with that. 

Here’s a fact about Rod Serling you may not know; he died at age 50.

All those years of never-ending work, of struggle, of stress (not to mention a four-packs-a-day cigarette habit) burned Rod out by the mid-1960s. After TZ ended, he couldn’t find work beyond hired-gun jobs like Seven Days in May and Planet of the Apes

They don’t call them coffin nails for nothing, Rod.

Rod Serling’s Night Gallery may have bore his name and his face, but what it didn’t carry was his writing. He became a TV personality and an ad pitch-man simply to pay the bills. He kept smoking, right up to his first heart attack. Then his second. He had his third and final while in the middle of open heart surgery. Doctors tried to remove a vein from his leg for a bypass. The vein crumbled. They were the veins of an 80 year-old.

Rod was 40 when TZ ended. By 50 he was gone.

One really wonders how different the landscape would be if Rod had lived another twenty years. The Twilight Zone experienced a resurgence of popularity in the 1980s, as storytellers and filmmakers like George Lucas and Steven Spielberg professed their love of the dusty old series. It’s quite possible we could have seen a Serling renaissance, produced by Spielberg or Lucas How many more stories would he have been able to tell?

I think that having the life you dreamt of having when your younger would be a depressing experience. Because what would it feel like to stand atop the summit of Everest and say “so this is it?” I often wonder of the life I might have had if I made different decisions. If I’d taken that series gig in LA when it was in the offering back in the early 2000s. Would I have been more successful?

Well, if by “success” you mean “money” then most definitely; I would have made bank. But would I have been happy? Doubtful. We go through our lives saying “if only” and “wouldn’t it be great if …” and cry disappointment that the Thing that would have Fixed Everything didn’t happen. But I think those things, those promises of “this could be you if …” just set you up for failure and disappointment because they never would be that salve you wanted them to be. You’d sit there, award in one hand, big bag of money in the other and say “so this is it?”

You certainly can mourn the life you thought you’d have. But you can’t let what never was haunt what is. I think that’s the reason there’s so many unhappy people out in the world; they’re emotionally punishing themselves for not having the life they dreamt of. They’re blaming themselves for not reaching that goal. I was one of them, for the longest time. I dreamt of being a film director. I ended up a stay-at-home dad, a writer of novels and comics some movies and TV. There remains a competition in me, and I do think that’s healthy; that drive to create. But I no longer let work be the center of my life. I certainly work and work hard, but I don’t let that define me. I let myself be defined by the people I love, and who love me in return.

This is not the life I envisioned but it’s still a good life. I love my wife, I love my son, and they love me. I wouldn’t give any of that up for “success”. We’re constantly changing, we’re constantly evolving; our bodies, our thoughts, our ideas. We’re not the same people we were ten years ago, or ten years prior to that. I’m certainly not the man I was when I began this career. And that’s a good thing too; I would hate to be That Guy. That Guy was not happy even when he was successful. 

If there’s a mantra I’ve repeated to myself and expressed to others a great deal over the past few years it’s that “the things you think will make you happy will not if you aren’t already happy yourself“. It’s like wanting that one Christmas gift more than anything else, and when you unwrap it under the tree you rejoice; but a month, a year later? Not the same thing.

People still remember Rod Serling, 45 years after his death. It’s doubtful anyone outside of my immediate and extended family will remember me 5 years, let alone 45, after I’m gone. And I’m okay with that. I’m closer to 50 now than I was when I started this profession. Work is more sporadic, more tiring. I still write, I still create, and having decided to focus more on comics and novels, I’m much happier a person. The things I write now are 100% mine.

But more than writing, I’m a father. And being a father and a husband has the joy my life as a writer had been lacking. All those years of being the young, hungry scribe were, in hindsight, my unhappiest years. It took the discovery of what it felt like to actually enjoy your life, to realize how miserable you used to be. I’m not one to toot my own horn, but I do believe I’m a better writer now than I ever was. I’m certainly a happier one.  

I may still die at 50, like Rod Serling. But I hope not. Because sometimes getting everything you want is the worst thing that can happen to you. It took my failing to reach that dream of being the next Rod Serling to give me the life I always wanted.  

The Game

Buckle up, buckaroos …

Over the past few months I’ve been doing a lot of writing, a lot of reading, a lot of thinking. About life, about the state of the world, but mostly, about how we communicate with each other. Specifically, how I, a writer and an author, communicates with his audience.

When your book is accepted for publication, the marketing people forward you a questionnaire to fill out, to tell them a little bit about yourself. These are details like where you were born, where you went to university, where you presently reside. They like to know if you have a website, and if so, how much traffic it gets. They want to know your social media presence; which platforms you use, and crucially, how many followers you have.

Basically they want a sense of you; more specifically, what assets are at their disposal to promote your work. If you frequent your local bookshop enough that the owners know who you are, then that’s a potential in-store event. if you’ve been a longtime resident of your town, that’s a piece in the local paper. Heck, even in the town you were born in (in my case, a place I haven’t lived in for over forty years, and haven’t visited in a dozen) you’re a “native”, and as such the local media may be interested in running a piece on you and your book.

But what they really want to know is about the social media. Because that’s going to be the primary way they get word on your book out. That’s The Game; you want to win, you have to play. And I HATE social media. Hate. it.

How much? THIS MUCH

I’ve gone off before on my dislike of social media before; here and here. Short version for those too lazy to click either; I think social media and its insidious reach into our daily lives is one of the worst things to happen us as a species. I believe in years to come we’ll look at social media as a thing designed to make us feel good but is as unhealthy as cigarettes are looked upon right now. If I had my way we’d bury social media face-down in the ground with a stake of holly through its heart and its mouth stuffed with garlic.

I’m not the only one who feels this way either.

“Anytime you are provided with a service, like Facebook, for free, you are in fact the product being sold. In exchange for likes and retweets and public photos of your kids, you are basically signing up to be a data serf for companies that can make money only by addicting and then manipulating you. That because of all this, and for the good of society, you should do everything in your power to quit.”

That, from Tech guru Jaron Lanier, pioneer of VR, who I first read about in Rolling Stone Magazine of all places, back in the early 1990s. He has an interview at GQ I’ve linked to here, and also on my Facebook author page (more on THAT in a sec). I’m going to share this update on that FB page, but I’m going to predict the FB algorithm will throttle this particular post‘s reach because it’s so critical of everything they do. It’s given me serious consideration as to whether or not to keep my FB page active.

Facebook gives you nothing without giving them something first. For a page like mine that means one thing: paying them to boost your posts to people already following your page.

Again, in case I wasn’t clear already:

For the record, I don’t have a personal page on Facebook. Lord knows I get asked for one all the time. People want to connect with you and feel a connection. Mostly they just want to stalk you, look at your photos, insert themselves into your lives by asking you to join their Multi-level Marketing scheme or to just boost their follower numbers to communicate to the world how wonderful and liked and popular they are.

[And don’t get me started on the parents who post every minute detail of their children’s lives on social media. But congratulations on feeding your kids into an algorithm that by now knows when they were born, where they attend school and what their interests are. You just handed that information over to the algorithm. Slow. Clap.]

When you tell people you’re not on Facebook the first response is confusion, then doubt, then followed more often than not by a confession that not being on FB is probably smart, that they spend far too much time on it, and they really only use it to keep in touch with friends and family.

Seriously though; does anybody really like Facebook? I mean, besides “social media experts” who stake their living on that platform?

Now, for an author or other creative type, social media is a double-edged sword, and a very sharp one especially if you don’t like social media. Because in the 21st century it’s not enough to write a book people will want to read. It’s not enough to get the book into their hands; something that traditional media and publicity efforts still do a much better job of than social media does. Trust me, I know; I married a publicist and I see her at her job every day.

To be an author in 2020 means you have to be connected to your readers, to your fans. it’s not enough to be you, a working writer; you have to be a friend, a confidant, you have to be engaged with your audience. Basically, you HAVE to be on social media.

Well, call me old fashioned (“Brad, you’re old-fashioned”), but I’ll always prefer the meaningful communications and contact over the superficial social media-curated ones. Whenever I receive a comment on this website, whenever I receive an email, it does a major improvement to my mood. It’s not a “Like” or a “Retweet” or a “Share”; it’s someone reaching out to me directly to say “hey, I really enjoyed your book or your TV show, or your movie, or your comic book.”

In my experience, I’ve found social media to be a dead end for promoting your work. because social media is a closed ecosystem. You share something on Facebook, it stays on Facebook, and the “transaction” for what it is is usually a like. Rarely a click, hardly ever a share. That’s in part because unless you, the page manager, are unwilling to fork over money to Facebook to promote your work, it doesn’t reach its intended audience.

Different color; same message.

Engagement drives the algorithm. The more people who like the page, and like, and comment on the content, the more people see it. For me to get even a fraction of the reach this website does, I’d need to wrangle at least 2,000 FB fans. Before leaving Twitter for good back in 2019 I had about 1700 followers. If I were to jump back into that cesspool (sorry Twitter fans; you know it’s true) I could increase that number. I could Tweet and Re-tweet and share and comment and hash-tag and signal boost; I could make Twitter outreach The Job that supports my writing. I could go back to playing That Game.

But I’m not willing to play that game, because I value those fans too much. I value you too much. You’re not numbers; you’re people, like me, like the person next to you. You have your hopes and dreams, your wants and worries and fears. Being reduced to a digital thumbprint on a Silicon Valley hard-drive somewhere south of San Jose is dehumanizing, and as per the GQ article I’ve linked to, much more troubling, much more insidious than a lot of us realize.

I’m not sure what’s going to become of my Facebook page, or my social media presence. Truth be told I think I’m kind of done with both outside of “official” business. My next book is at least a couple years away so there’s no immediate need to return to the social media trenches. But it’s a challenge, I won’t lie. Because my publisher will look at my non-existent social media usage and go “hmm, is this really the author we want to support? The one who’s making it exceedingly difficult to reach his audience?” I will of course need to find another way to interact with my audience, which is why I this website is going to become the conduit for people who want to each me, and reach out to me.

I’m going to work on a redesign, with a more fan-friendly way of commenting and conversing than at present. I’ve always enjoyed long-form blogging and writing over little updates and posts and tweets anyway.

I’m also planning to launch a newsletter, which you will be able to subscribe to. This will contain non-website based content. Some peeks behind the curtain at some previously unseen Magicians Impossible and Mixtape materials from the archives. Sneak peeks at my next book. Fun stuff that won’t be too annoying; maybe every other month. We’ll see.

Of course, feel free to let me know what you think of all of this. I suspect I’ll need to maintain some sort of social media presence; you still do need to go to where your audience, your customers are. but maybe, just maybe, there’ll come a day when we don’t need to.

But only if you ^^^^^